Turn your catalog into your best seller

Manufacturers and distributors of auto parts in LATAM lose up to 20% of sales to non-standard catalogs, SKUs without fitment, and market opportunities they never see.

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Do your customers expect ACES® / PIES™ and you don't know where to start?

  • Standardize your catalog in certified ACES/PIES format
  • Connect with AutoZone and other partners that require the standard
  • Make your catalog work with ERPs and marketplaces like Mercado Libre or Amazon
I want to standardize my catalog

Cut lost sales from running a catalog full of gaps

  • Complete applications so customers find what they need
  • Every SKU tied to all of its cross-references
  • Product content that sells on its own

Intelligence: see what you're leaving on the table — then go win it

  • Prioritize categories using real vehicle population data
  • Surface common vehicles your catalog still doesn't cover
  • Uncover OEM numbers in less crowded opportunities

Success stories

Enrichment

Keep on Green captured lost sales by improving the information on its product pages.

Challenge: The catalog had incomplete applications for Mexico's vehicle population, no OEM or other-brand cross-references, and insufficient technical attributes. The product existed, but it didn't show up in searches.

Solution: Catalog enrichment with new applications, cross-references, and technical information tailored to the Mexican market.

Outcome: A 40% increase in applications, averaging 13 interchange records and 19 attributes per SKU, significantly improving catalog visibility and discoverability.

More data, more visibility, more sales.

Automation

DAI Engine Mounts stopped handling inquiries manually and automated them in the WhatsApp assistant

Challenge: Hundreds of technical and catalog inquiries arrived daily from shops and parts stores. Sales and marketing were acting as technical support, pulling time away from selling into repetitive tasks.

Solution: Connected the catalog to Bonaparte's WhatsApp assistant, able to respond in seconds, 24/7, with structured application, cross-reference, and attribute data.

Outcome: Over 600 team hours freed in 3 months, avoiding a cost above $8,000 USD.

Every automated inquiry was selling time reclaimed.

Standardization

Platinum Driveline turned its catalog into a standard distributors can actually use

Challenge: The catalog was fragmented across formats by product line and didn't meet the ACES & PIES standards large distributors require. In practice, that limited their ability to sell, even when the product was competitive.

Solution: Full standardization of 1,000 part numbers under ACES & PIES, structuring applications, cross-references, and attributes in a distributor-ready format.

Outcome: Access to new distribution channels that weren't viable before and a faster sales process with key accounts.

It wasn't an information problem. It was a format problem.

Intelligence

Went from growing the catalog on gut feel to making data-driven decisions

Challenge: Catalog expansion decisions relied on experience or instinct, with no real view of the vehicle population or effective demand in the Mexican market.

Solution: Coverage analysis of the catalog against Mexico's vehicle population, identifying concrete gaps by model, year, and engine, and prioritizing higher-demand opportunities.

Outcome: New high-potential part numbers identified in a few weeks and clear product-development priorities.

Deciding with data which products to add is what enabled growth.

Frequently asked questions

Bonaparte is built for auto parts manufacturers and distributors in LATAM who want the catalog to work like their best seller: ACES® / PIES™ standardization when the market demands it, enrichment with complete applications and cross-references, and intelligence from real vehicle population data to show coverage you still miss. You can start from a chaotic catalog—the team does the heavy lifting to get you channel-ready; your main job is giving us access to your data and business context. It doesn't replace your ERP—it makes what you publish and sell consistent, complete, and defensible.
You don't need a tidy catalog before you talk to us: with access to what you have today—even messy exports—a maturity check shows where you stand against the standard, what's blocking partners and platforms (Mercado Libre, Amazon, retailers that expect clean data), and what's realistic to tackle first. Bonaparte carries the work toward certified data those channels can consume. Some certified international ACES/PIES deliverables may require Auto Care membership—that's reviewed case by case.
That's enrichment territory: applications that close the sale, linked cross-references, and product content that answers what the counter or B2B asks in seconds. Less "I'm not sure it fits," fewer returns from bad fitment, more lines that sell themselves. Bonaparte tackles those gaps systematically—not one SKU at a time by gut feel.
The third piece is intelligence: cross your coverage against real vehicle population (e.g. in Mexico), surface common vehicles you still don't serve, and highlight OEM-number opportunities where competition is thinner. It helps you decide which families to strengthen before you stock on instinct alone.
It's a working session on your catalog, channels, and the pain you're feeling—standards, data gaps, or where sales leak. You leave with clarity on which pillar to tackle first and whether Bonaparte is a fit. If it isn't, we'll say so. Book anytime from the buttons on this page.